Aired (March 23, 2025): Chef JR Royol proudly prepares a dish from his region—Linad-dit Kin Etag. Will the owner of Old Baguio Flavors of the Cordilleras enjoy it? Find out in this episode.

THIS YEAR would have seen the last of the Etag Festival in the tourist town of Sagada in Mt. Province. But without any consensus as to whether using “etag” as a Sagada brand no longer serves ...

BAGUIO CITY—Sagada, the most popular tourist destination in Mt. Province, wants to patent its homegrown etag, an indigenous salted meat dish that is the favorite in almost every ritual feast ...