A logo shown at the end may help solidify the brand in the mind of the viewer. This is particularly important for lesser-known brands, or those with stiff competition.

Definition of End Consumer. According to the online Business Dictionary, an end consumer is "(an) end user, and not necessarily a purchaser, in the distribution chain of a good or service." ...

Nelson, who reports to the CEO in her role, has been tasked with leading the transformation of the end-to-end consumer journey—including the operations, systems and processes that enable it.

K-Mart and Marc Jacobs have something in common: low- and high-end fashion products tend to have less conspicuous brand markers than midprice goods, according to a paper soon to be published in ...

The consumer experience should feel similar at both the beginning and the end of the consumer lifecycle. Currently, many offboarding experiences are delivered without care or interest from the ...