China’s imports of the fruit have more than doubled in the past five years, and Pizza Hut’s most popular pizza in China is now “durian pizza with cheese,” Yum China CEO Joey Wat told the ...
A run on the strong-smelling durian fruit from Southeast Asia is bringing new prosperity to the Thai province of Chanthaburi. But Chinese buyers are trying to squeeze the local farmers.
China’s middle class consumers have been tightening their purse strings, but their appetite for durian – pungent, spiky fruit mostly imported from Southeast Asia – continues to grow.
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