A new spot sees the Unilever brand experiment beyond purpose-driven marketing and will extend to social platforms like YouTube and Instagram.

Companies have already dropped teasers and full commercials online ahead of the big game. Here are five of our favorites.

It's "PrimeTime" for Dove's revolutionary Pro-Age products and advertising ... MarketingProfs is the largest marketing community in the world, and we are here to help you be a better marketer. Are you ...

The Dove Hair portfolio expanded in 2022-23 with the launch of ... In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with ...

Repurposing content The Dove Truth Files app combines a few different assets that Dove has used in its past marketing. For example, in December Dove rolled out an iAd campaign that incorporated the ...

Having successfully updated our long-term brand strategy in 2021, Dove had found a winning formula that was ... we were able to support key marketing principles with numerous case studies sourced from ...

Genevieve Fynn has been promoted to the role of Dove Marketing Experiential Lead at ... Prior to this, Genevieve Fynn held the role of Purpose Strategy & Partnerships at the company where she ...