Iris Worldwide is expanding its relationship with Chang Beer to now cover the Singapore market. The agency is set to embark on a series of global activation initiatives for the iconic Thai brand.

Beer brand Chang has partnered with rapper and founder of Masta & Co Hip-Hop Collective MastaMic, drummer Joey Lam, DJ Mirror and rapper Big Sammy to highlight the struggles faced by hip-hop ...

Thailand’s Chang beer has undertaken a significant rebranding, moving away from its brown bottled past, towards a global brand positioning around ‘authentically Thai’ cultural moments.