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BuzzFeed took another lap around its AI-related talking points as its advertising business took another lap around the drain. The digital publishing company’s revenue has steadily declined since it ...
BuzzFeed implemented the DMP in the US market at the beginning of 2019, and it’s been up and running the past month and a half. The new data is already transforming what BuzzFeed can offer advertisers ...
BuzzFeed’s primary business model is native advertising or sponsored content. It makes money by selling native ads—posts, video, quizzes and other kinds of content—that match the tone of its ...
BI PRIME: Digital publisher BuzzFeed teamed up with Maybelline to create a new line of products for Amazon but didn't label its coverage of Prime Day as an ad.
In February 2016, for example, BuzzFeed ran a banner ad for the NBCUniversal streaming comedy service Seeso, while more recently it ran ads for Universal Pictures' "Despicable Me 3," among others.
BuzzFeed, one of the Internet’s best-trafficked content destinations, is hoping politicians will turn to its site for voter outreach. The media brand just created a new position–vice president ...
For example, a recent live showing of people putting rubber bands around a watermelon until it exploded attracted 10 million views, including 800,000 concurrent ones.
BuzzFeed's decision this week to break off an advertising agreement with the Republican National Committee — because of Donald Trump, whom it likened to cigarettes — surprised news business ...
CEO Jonah Peretti announced this morning that he'll drop Buzzfeed's ad deal with the Republican party — reportedly $1.3 million — over Trump's rhetoric.
But BuzzFeed, potentially, represents more than another destination for advertising. The goal of BuzzFeed content is to thrive outside the website, to be easily readable on mobile devices, and to ...
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