Out with the old, in with the…other…thing? Nickelodeon has decided to scrap its long-standing “splat” logo in favor of a type-only network identity. The round ...

told Adweek of restoring The Splat logo that the network discontinued in 2009. Launching May 8th in the US, the rebrand rolls out in the UK in July and in additional markets throughout 2023.

Brown, whose handle on X is @AB84 ... Prior to the 2023 redesign introducing a softer and rounder splat logo, Nickelodeon's logo had been a sharper splat symbol consisting of more paint splashes.

"The SPLAT is back! And so is the irreverent and unexpected humor that created a generation of 'Nick Kids' - including myself!" said Caluori, expressing her enthusiasm for the logo redesign.

Though it disappeared in 2009, Nick announced last month that the nostalgic splat is back! Here's the whimsical story of how that iconic logo originated: In the early 1980s, Scott Nash ...

Politifact noted that while the logo in question “bears a passing ... sought to use old variations of Nickelodeon’s iconic “splat” logo as inspiration. Politifact‘s statement ends ...

Now, some social media users say the network’s logo also represents something dark. Multiple social media posts compared Nickelodeon’s famous orange “splat” logo to aerial images of Little ...