He is Bad Luck Brian. The way the meme Grumpy Cat is a symbol for being out of sorts, Kyle-as-Brian became a symbol for a stroke of hilarious bad luck. The text on his photos are mini-stories of a ...

The meme went viral and Kyle became internet famous. Bad Luck Brian inspired millions to share and create their own renditions of posts. Kyle appeared on blogs, advertisements, t-shirts sold at ...

The 'Bad Luck Brian' meme sold for $36,000 on March 9 as a piece of digital art. The meme first appeared in 2012. Now it's part of a series of non-fungible tokens containing internet memes and ...