What began as a cozy nook on the corner of the internet, #BookTok has quickly transformed into a global phenomenon, accumulating 370 billion views, with over 52 million creations ...

Maas, McFadden and Emily Henry, the seventh-best-selling BookTok author, all have new releases among the bestselling new books of 2024 so far with House of Flame and Shadow (536,346 print sales ...

As of December 2023, ‘#BookTok’ has cultivated over 200 billion views on TikTok, and has become one of the largest communities on the platform. In relation to this, BookTok has single-handedly ...

In recent years, BookTok has taken the literary world by storm, inspiring readers to explore new genres and discover hidden ...

If you love to read, then you’ve probably reached BookTok. Take a page out of our shopping guide and find the best gifts for the BookTok-obsessed readers.

Uniquely, Cambusano doesn’t believe that any #BookTok books are “overrated,” even though there are plenty of repeat titles from authors like Colleen Hoover and Taylor Jenkins Reid.

Beyond changes in publishing and marketing, Vest said BookTok excites people about reading again. “It obviously resonates with a lot of people for a reason, and it’s getting people back into reading, ...

However, many readers are heavily critical of the BookTok and Bookstagram phenomenon. They argue that these new developments are creating a toxic culture demonizing the art of literature.The promotion ...

BookTok first formed around 2020 and already by the end of that year Bloomsbury saw a 220 percent rise in profits.By 2021, book sales in the U.S. rose 9 percent to reach 825.7 million print sales ...