It is believed that at least two of the six American hostages still held in Gaza are alive — Sagui Dekel-Chen, 35, who grew up in Bloomfield, Connecticut, and Edan Alexander, 19, from Tenafly, New Jersey. Four other Americans are believed to have been killed in captivity.

Palestinian militant group Hamas said on Friday it would free the father of the youngest hostages seized in its Oct. 7, 2023 attack on Israel and two others including a dual U.S. citizen in the next exchange of hostages for Palestinian prisoners.

Even in war, branding applies. Israel and Hamas are engaged in a parallel battle of optics despite a ceasefire that took effect Jan. 19 after more than a year of devastating war.