Tudor launches the Black Bay 54 "Lagoon Blue" with a new beach-like vibe ✓ Check out this summery light-blue-dial dive watch ...

Right off the bat, the Land-Dweller finally gives Rolex a competitor in the highly ... there are platinum versions with ice-blue dials, again with fluted or diamond-set bezels.

We have it on good authority that Owen Wilson’s a Rolex man. Our source? The man himself relentlessly rocking the Crown ...

including the wildly popular ice blue (Breitling, Tudor, and Rolex have all introduced this variation on the color). There is even a dial printed to resemble a blue-tinted tweed pattern (Taos ...

It was a shift from Rolex’s in-house Cerachrom (its brand-specific technique for creating ceramic) on single colour models, and instead required black colouring to be added to a blue bezel.