The Ascend Collection is now actively expanding into new leisure and urban markets, with more than 70 hotels in the pipeline worldwide. This strategic growth has led to an over 40% increase in ...

In 2024, the company expanded the number of its Upscale and upper upscale room count by 44% to over 110,000 rooms, ... New Logo: A Modern Look That Honors Ascend's Roots.

Ascend Collection, a part of lodging franchisor Choice Hotels, has surpassed 400 independent hotels worldwide. Known for its resort, historic, and boutique hotels, the brand said it is embracing a ...

NORTH BETHESDA, Md., May 5, 2025 /PRNewswire/ -- Choice Hotels International, Inc. (NYSE: CHH), one of the largest lodging franchisors in the world, is celebrating a major achievement for the ...

NORTH BETHESDA, Md., May 5, 2025 /PRNewswire/ -- Choice Hotels International, Inc. (NYSE: CHH), one of the largest lodging franchisors in the world, is celebrating a major achievement for the ...

NORTH BETHESDA, Md., May 5, 2025 /PRNewswire/ -- Choice Hotels International, Inc. (NYSE: CHH), one of the largest lodging franchisors in the world, is celebrating a major achievement for the ...

In 2024, the company expanded the number of its Upscale and upper upscale room count by 44% to over 110,000 rooms, ... New Logo: A Modern Look That Honors Ascend's Roots.