Park this crazy-detailed Ariel Atom V8 on your desk Ariel was picky about what company it let make an Atom model, because the car’s construction makes miniaturization complex.

A scale model manufacturer has managed to do what many before have failed at: Creating a scale model of the V-8-powered Ariel Atom 500. Stretching 134 inches from head to toe, the life-size Ariel ...

In the years since, Ariel has quadrupled its employee headcount from seven to 28 and doubled its number of models to two—the Atom 4 and the rugged Nomad 2. It just revealed its most-powerful ...

After a few fits and starts, TMI is now selling the new Ariel Atom 3 with a starting price of just $49,980. This base model ships with a 2.0-liter Honda motor good for 219 horsepower.

This Ariel Atom 3.5R is a rear-wheel-drive 350-hp machine that weighs in at just 1212 lbs and comes with 570 lbs of aero downforce. It hits 60 mph in 2.5 seconds, then gets to100 mph in 6 seconds ...

Ariel, purveyors of some of the daftest, most bonkers – and most innovative – lightweight cars around, has done something new. And yet very old. It’s built a bicycle. The Dash is an e-bike ...

The Ariel Atom 3.5R is the latest evolution of the naked, finely-honed track weapon you know and love. It carries over several components developed for the Atom V8, and its supercharged 2.0-liter ...

The engine mountings have also been revised. Taking a cue from its limited edition models, like the Atom V8 and Mugen, Ariel stiffens up the 3.5's tubular steel chassis.

Bikes Ariel - maker of the Atom and Nomad - has built a £10k, 3D-printed electric bike Ariel's first bike in 92 years is a far cry from the original Penny Farthing. Because electricity ...