Why Snap, Unity, Xreal, and Texas A&M University are among Fast Company's Most Innovative Companies in augmented and virtual ...

And 3-D digital twins of industrial facilities. No matter what you call the technology behind these startups—VR, AR, digital twins, industrial metaverse, spatial computing, extended reality (XR) ...

But retailers are using technology to fight back. Smart shopping in the form of augmented reality (AR) and virtual reality (VR) is beginning to make a difference to the way consumers feel about high ...