QR codes are those square barcode-looking things that when scanned by your iPhone 16 Pro, Galaxy S25 Ultra or any other phone ...

While clearly a very cool bit of tech, you’d be surprised to find out that Apple Vision Pro doesn’t actually have the ability to scan QR codes. They are able to scan AR codes, however. AR codes look ...

The patent describes AR glasses with an image capture device that scans the wearer’s surroundings. The system then finds the payee’s QR code in the captured image. After recognizing the QR ...

Adidas incorporated AR QR codes in their footwear packaging, offering customers interactive experiences and virtual try-ons, achieving a 50% boost in brand engagement. • Ikea implemented AR ...

In late August, Detroit's 20-story whale mural on Broderick Tower was once again obscured; this time by a giant QR code that, when scanned, offers an augmented reality (AR) experience for ...

Speaking today at Mobile Marketing Live, Tesco senior mobile marketing manager Mark Cody ran through the supermarkets impressively broad mobile strategy, which encompasses in-store wi-fi, apps, QR ...

And AR is stepping stone to the metaverse, so by making this one move, retailers can lay the foundation to be ready for many big things yet to come in digital commerce. QR codes play a central role in ...