But as technology has advanced and user behavior has changed, a new type of optimization has emerged: answer engine optimization (AEO). For those unfamiliar with AEO, it involves optimizing ...

"AEO" is replacing SEO as AI chatbots such as Sam Altman's ChatGPT change online discovery. It focuses on influencing AI chatbot responses. It's different from traditional, keyword-driven SEO. AEO ...

More American Eagle store in Hong Kong. (Photo by Budrul Chukrut/SOPA Images/LightRocket via Getty Images) American Eagle Outfitters (NYSE: AEO), which sells men’s and women’s apparel and ...

American Eagle Outfitters AEO has taken another decisive move in its strategy to boost shareholders' value through the approval of its new share repurchase authorization. The program allows for ...