But things like Script A, that’s what helps us feel like we’re connected to the institution and you kind of get to be a part of something that’s a little bit bigger than you,” she said.

I was initially skeptical when I heard a college had ditched its traditional script logo because of readability issues. Despite other recent victims of the digital age, like the Johnson & Johnson ...

Michael Allner agreed on X, the Script A is the brand. “Script A is the most known logo in college sports.” Nancy Payne said on X, “Just the script A works for me. I’m stuck on tradition.