Behind the scenes of the rollout strategy for Playboi Carti's 'Music' album, from Executive of the Week, Carti's manager Erin Larsen.

Twenty minutes later, the show was back on, with the Weeknd crooning “Rather Lie” and “Timeless” surrounded by Carti’s Opium crew while pyro and chugging guitars flared around them. Carti fans come for the chaos — is the rest of the music industry ready for him on the A-list?

After umpteen months of vague promises and biffed deadlines, Playboi Carti’s newest opus finally materialized the other day like a transmission from the edge of oblivion — and with one last-minute tweak.