Simply Baby is the new home in Shrewsbury for popular pushchair and car seat brands such as Bugaboo, Egg, Oyster, iCandy, Silver Cross, Uppababy, Nuna, Maxi Cosi and many more. We offer product demonstrations, car boot fit checks, interest free payment plans and out of hours appointments if you can’t make it during our regular opening hours due to work or other commitments. We can be found at our new home in the historic Parade Shops amongst a wide variety of other independent retailers, beauticians, hairdressers, cafes and restaurants.